Home based business entrepreneurs are ahead of the recession and its crushing effect on big corporations. Average working men and women, in the spirit of the entrepreneur, are stepping up to the plate to beat the odds and start their own home based business.
In Canada, small and medium sized business is the hope of the future. This segment of the population has been described as the backbone of the economy. Making the decision to take control of their financial future by supplementing or replacing their employment income is more prevalent today.
More emphasis is being placed on entrepreneurial endeavors to stimulate a sagging economy. Governments are offering tax benefits and incentives to develop work at home initiatives. There has never been a better time to look at alternative income choices.
Home based entrepreneurs can start a work from home enterprise at a fraction of the cost of traditional business start ups. Many entrepreneurs have a product of their own creation they wish to sell. Developing a product requires a lot of commitment and dedication to get the product ready for the marketplace. You are responsible for all aspects of developing your marketing plan and the costs involved can be substantial. In fact, the costs involved can be prohibitive for most people.
There is another way. The Internet offers a multitude of ways to start work from home. Many companies who have realized the power of the Internet as a marketing tool have developed opportunity plans to include the Internet. Affiliate programs come in all sizes and shapes, so to speak. Each company has their own unique way of compensating their affiliate members. Taking the time to research the company, its products and its compensation plan makes sense.
A well developed marketing and compensation plan creates a win-win-win situation. The company builds a workforce that doesn’t get paid unless product is sold. The distributor or representative of that company has market ready products, professional marketing and promotional information, flexibility to work their own hours and can earn compensation when product is sold through their network. The customer or end user gets quality products at competitive prices.
Advantages of an Internet home based business vs brick and mortar storefront:
* Low start up costs – often less than $5000
* Low maintenance costs – many under $500 a month
* Global marketplace
* Low advertising costs
* Business partners instead of employees
* Schedule your time around your family needs
* Online cost effective marketing resources
* Tax advantages
More and more companies are becoming exclusively Internet based. Developing an online home business has some definite cost saving advantages. Once you have made your decision to build a business online, be sure it is a business to be proud of. After all, you will have to put in considerable time and energy to create a long term online presence to make money online.
Affiliate marketing is popular with entrepreneurs who don’t have their own product or service to market. A company that offers affiliate programs will pay you a commission to sell their products. They generally include marketing web sites, promotional tools and marketing information to get you started. The biggest advantage is instant start up. Once you have entered into an affiliate program you have everything you need to be successful in your home based business.